As an owner of an espresso bar, I have seen an increasing use of travel mugs, keep cups, insulated coffee mugs and reusable coffee cups over the last few years. Whatever you call them, the important thing is that you are either using one, or looking for one to purchase.
A Barista’s perspective?
Every day I will encounter a different travel coffee mug. In my role, I often engage with the customer and ask them questions about their individual cup and how they find it. I then like to look at it from a Barista’s perspective in the preparation of the customer’s coffee. From there, I come up with a review that’s combined from a number of sources, not just my own.
Today I am looking at the Joco Coffee Cup. This Australian company has been producing their glass cups since 2008. I have seen an increase in the use of this brand over the last few years and thought I would put my customer’s and my thoughts down of this reusable cup.
What do my customer’s say?
A big tick with my customer’s for the Joco is that every one of their cups is made of glass. They find that their coffee tastes more “pure” coming from the glass. Many of them have also commented how easy the glass is to clean, saving them time before they grab another cup.
Regarding the lid, most of the comments were positive especially around the moulded silicon lid that aids in the drinking of the coffee, as opposed to a straight flat lid. The only negative comments referring to the lid hinted towards the feel of the silicon on the customer’s lips, however they weren’t too fazed as many of them just drank their coffee with the lid off. As one customer said to me “it is easier to drink with the lid off, it is not like I’m going for a run or anything while I drink this!”
The Barista’s view.
I like this cup a lot. First and foremost is it is ease and ability for use with the coffee machine as it fits easily under the group head. This is extremely important, as time and espresso can be wasted if the coffee has to be extracted into another vessel first.
With all Joco coffee cups being glass, my job is made a lot easier as I can see the extraction from start until finish. This is extremely important when you have 20 coffees to make in a short time, on a four group machine and you are ensuring that the extraction of the coffee is perfect.
When the cup is cold the silicon band around the outside of the cup can be loose which may lead to issues picking it up, however, once the coffee is poured in, it seems to hold shape beautifully around the glass and is a good heat protector for the customer’s hand.
I was a little apprehensive of the lid at first, as with my first encounter, I wondered if the lid was actually on. Over time, I got a good feel for it so no issue there.
Joco the go-go?
Based on what I’ve experienced with this cup, I think it is a great reusable cup. Upon more research I found out that this company has partnered with an organisation call “Take 3 for the sea”, which is a company that works on removing plastic from the environment. More info can be found at www.take3.org
If you have a Joco cup, I would love to hear what you think about it. Ultimately, it comes down to personal preference, but the great thing is, it is once step to helping our environment.